Enterprise social networking
“Social networking technology connects employees to the information and expertise they need to be successful; smartphones deliver that capability directly into employees’ hands wherever they are.”
Get social
What’s enterprise social networking?
Enterprise social networking is social networking among colleagues, partners and vendors using inward-facing tools implemented by the organization. Employees can connect by department or through multidisciplinary project teams, allowing them to easily find different types of expertise within the network and collaborate quickly through one-to-one or group chats.
Before connecting your organization’s employees through enterprise social networking, consider these best practices:
- Identify the desired cultural transformation—the success of your enterprise social networking solution could lead to decentralization of information and an increased sense of transparency within the organization
- Revisit your governance and policy documents to ensure they include all forms of communication
- Build a database of employee interests, experience and skills
- Decide whether to deploy an open or closed system, and investigate including partners and vendors as part of your social network
To implement enterprise social networking in your organization, consider BlackBerry® Messenger, a free instant messaging app available just for BlackBerry smartphones. With BBM™, employees can get real-time confirmations their messages have been delivered and read. Contacts can only be added by sharing PINs or scanning barcodes. The app is always on, so messages are received even when employees are offline. Groups of stakeholders can be created to provide instant, shared communications for specific projects, and users can see whether a contact is available or busy.
Recommended resources
White paper
Enterprise Social Networking and Smartphones: A Perfect Union for Professional Services Firms
The benefits of smartphones to consultants, lawyers, engineers, and accountants are clear and powerful: staying in touch with people and information while away from the desk…
White paper
Mobile Social Networking: The New Ecosystem
Social networking and the next generation of handheld devices will improve business decision-making through efficient, unified communications and location awareness…
White paper
Overcoming CIO challenges in global mobility management
This paper looks at some of the challenges that CIOs are facing in managing mobility.
Cio Guide
The CIO’s Guide to Mobile Applications
Learn about some of the key enterprise LOB applications that most benefit from mobility and how applications can be deployed with a simple implementation guideline…
Cio Guide
The CIO’s Guide to Mobile Security
Learn about the challenges associated with increased worker mobility and how to create an effective enterprise wireless security strategy with some suggestions for an enterprise wireless security policy…
Cio Guide
The CIO's Guide to Mobilizing the Enterprise
This Guide focuses on how to build an effective mobility plan while providing valuable insight into the benefits of mobilizing your business applications...
Cio Guide
The CIO’s Guide to Wireless in the Enterprise
Companies that are moving forward with business mobility initiatives must plan for wireless security and mobile device management from the start. Learn more about many of the notable trends and key issues associated with Business Mobility…


















